Splashed in bold typeface was the eye-catching lead “ Mom-and-Pop Joints Are Trouncing America’s Big Restaurant Chains.” Elaborating on this contention, the first paragraph reads: “ Americans are rejecting the consistency of national restaurant chains after decades of dominance in favor of the authenticity of locally owned eateries, with their daily specials and Mom’s watercolors decorating the walls.” The numbers bear this out–“ annual revenue for independents will grow about 5 percent through 2020, while the growth for chains will be about 3 percent.” The Front Dining Room With a View to the Counterįittingly, I read this article during my inaugural visit to The Farmacy, a Lilliputian lair of luscious food then located on the southeast corner of the Mountain Road-Eighth Street intersection. In this age of “fake news,” biased media slants and unabashed tell-alls, the one recent headline which has pleased me most comes from Bloomberg.
The Farmacy moved to its Nob Hill home in November, 2018